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We boost ancillary revenue for airlines

Faredirect AI updates Ancillary Revenue in real-time to ensure that the customer receives customized ancillaries while also maximizing carrier revenue.

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Faredirect is now a part of FLYR Labs

Joining FLYR Labs enables us to rapidly scale ancillary revenue optimization capabilities. Becoming part of FLYR, we can offer a streamlined revenue optimization system, a need expressed by many airlines globally.

Here you can read the press release.

Increase your conversion rate and unlock the greatness of ancillary revenue

The rates of the ancillaries are fixed and are not adjusted to meet the needs of the consumers. Personalizing them would help you to effectively optimize your ancillary sales.

up to 50%

Of low-cost airlines' total revenues come from ancillaries

12.2%

The average share of ancillaries in the revenues of airlines around the world

Enhancing revenue streams is the key element to recovery from COVID 19 pandemic

Airlines may use Faredirect to optimize additional sales and track main ancillary KPIs from a single platform.

01

Step 1

As the buyer is searching for flights, our artificial intelligence algorithms assess the buyer's expectations for each additional product and estimate the buyer's willingness to pay for each ancillary product.

02

Step 2

Faredirect AI provides the customer with a selection of ancillaries at the best possible price in real time, raising the customer's likelihood of purchasing them.

03

Step 3

Customers get the ancillaries they need at the lowest possible cost...

04

Step 4

...and airlines benefit more from ancillaries.

Find out more about our solution

Why Faredirect

Extensive experience

More than 35 years of experience and knowledge in the airline industry

Easy integration

Easy integration without any disruption to the system

Quick revenue

Very fast ancillary revenue gains

Partnership in results

The attractive subscription pricing model

Trusted by

Techstars Berlin

Faredirect is a Techstars portfolio company (Techstars Berlin 2021 Cohort).

Nordwind Airlines

Nordwind Airlines was established in 2008 and started to perform flights with three aircraft to 6 destinations. Since its establishment, the airline offers a safe flight, quality service and genuine hospitality. Currently, Nordwind Airlines is in TOP-7 Russian Airlines in terms of passenger turnover.

Surviving in the modern airline industry world requires not only having high passenger revenue but also operating diverse revenue sources successfully. Faredirect offers a brilliant opportunity to increase ancillary revenues. Faredirect has an experienced, dynamic, solution-oriented, and enthusiastic team. As Nordwind Airlines, we are glad to be the first airline partner in this project.

Anton Mattis

Deputy Director General-Commerce of Nordwind Airlines

Ancillary revenues are becoming more critical for airlines day by day. Faredirect will give us an excellent tool to manage ancillary prices dynamically for the first time in the airline industry. This project will empower our revenue stream by increasing ancillary revenue after cutover.